|
About Us
BlueTech Holding Ltd. and its subsidiaries are part of Midis Group, the leading global technology providers for over 50 years in the Middle East, Europe and Africa.
Driving customer success through over 20 years of market leadership and innovation.
As a strategic and focused distributor for IBM and Lenovo for more than 20 years, BlueTech Holding Ltd. serves its partners in more than 30 countries through its five subsidiaries in Lebanon, UAE, Qatar, Jordan as well as in North, West & Central Africa.
Providing end-to-end technology advisory solutions for business partners across the Levant, Gulf and Africa.
Rich with many years of experience in the IBM and Lenovo portfolios, the BlueTech team provides, on top of end-to-end technology advisory solutions, the best market intelligence and know-how paired with outstanding support for its business partners.
We have spent more than two decades developing and fine-tuning our services, giving you more time to innovate and push your business forward.
Our Services
Training & Enablement
Onboarding Support
Account Planning
Lead Generation
Marketing Campaigns
Solutions Architecture
Proof-of-Concepts
Programs Management
Consulting & Advisory support
Our Vision
To be the preferred strategic partner in MEA, by delivering innovative solutions that enable and support your digital transformation agenda.
Our Mission
To empower businesses and drive partners’ growth by delivering leading technologies and providing focused, innovative, and customized services along with superior and continuous support.
Through the Years...
-
Lebanon
BlueTech SAL registered in Lebanon in 1998 to cover the distribution of Lenovo PCG and DCG, IBM Software and IBM Systems in Lebanon and Iraq.
-
Iraq
In line with BlueTech expansion strategy, Iraq territory is added. Ensuring the distribution of IBM Software / Hardware and Lenovo.
-
Levant
In 2004, following the IBM spin-off of its PC division and later the Servers and Storage division and its acquisition by Lenovo, BlueTech Started Lenovo distribution in the Levant.
-
Jordan
BlueTech Jordan LLC registered in Jordan to distribute Lenovo PCG and DCG, IBM Software and IBM Systems.
-
Gulf
In order to secure efficient coverage of the Gulf region, BlueTech Gulf was incorporated in Dubai. BlueTech Gulf FZ- LLC registered in Dubai to provide the distribution of IBM Software in the Gulf countries.
-
Africa
BlueTech Africa Offshore SAL was launched in 2017 to serve North, West and Central Africa, known as the French Speaking Africa. Covering the distribution of IBM Software in NWCA and IBM Systems in 20 countries in North and West Africa.
-
Qatar
Striving for additional growth, BlueTech presence Qatar under the name of Blue Software for Trading was launched to better serve the Qatari market by supplying IBM Software.
Coverage
Inshore and offshore operations covering the Levant, Gulf, North, West and Central Africa.
